![]() ![]() KDP subsequently poured cold water on the claims and Owoc later confirmed no deal was in the pipeline, adding he “would never sell Bang Energy” for that amount. VPX Bang VOOZ Hydration Sensation 12 Case 23.99 Bang VOOZ Hydration Sensation 12 Pack Bang VOOZ Hydration Sensation is Bangs all new non-stimulant and uncarbonated hydration beverage with a smooth tasting formula to hydrate your body. Unnamed sources told Bloomberg a deal could be valued at more than $3bn, although another source said the price would be closer to $2bn. Other products distributed by the company include Redline. In August, speculation was rife that another CSD company – Keurig Dr Pepper (KDP) – was in talks to buy VPX. It manufactures and distributes sports supplements and performance beverages under the brand name VPX. I know we will successfully emerge from this process as a stronger company.” “This company was founded on determination and a relentless passion for giving our customers and consumers what they want – and we will continue do so. “Utilising our new state-of-the-art DSD will allow Bang Energy to get back to our pre-Pepsi meteoric annual success of several hundred percent year over year growth. “We are excited about our future, and particularly the new distribution system that we have spent the better part of this year assembling,” said Owoc. PepsiCo has since bought into another energy drinks company, Celsius Holdings. The brand was previously distributed by the CSD giant until a spat between the two companies ended with VPX CEO Jack Owoc claiming PepsiCo “engaged in a premeditated plan to destroy Bang from day one”. VPX said on Monday that the filing would have “no impact (on) product availability, customer orders or operations”.Īn additional $100m has been lent to the company by unnamed “esteemed syndicate lenders” to ensure operations continue uninterrupted, VPX added.Īs part of the restructuring process, VPX has stated its intention to create a new “decentralised direct store distribution (DSD)” network for the Bang Energy brand, which it hopes will enable it to recover to its “pre-Pepsi meteoric annual success”. VPX energy drink formulas with caffeine, essential amino acids, creatine, and electrolytes to support pre- and -post workouts. ![]() Under the terms of a Chapter 11 filing in the US, the debtor is allowed to continue business operations (subject to the court’s jurisdiction) whilst it reorganises its affairs and confirms a plan with its creditors. “VPX intends to use the Chapter 11 process to recapitalise and emerge from bankruptcy well-positioned to continue its rapid growth in the beverage market.” “This filing is a restorative action to help the company recover from recent challenges, including multiple lawsuits that impacted the Company’s short-term outlook,” a VPX statement said. ![]()
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